How to Spin Articles and why it's Effective

Like most marketers, I get tired of writing fresh content for my websites all the time. I find that when my writing becomes a chore I can't utilize my full copy-writing potential. To be honest, there's nothing more annoying then when the cursor blinking back at you. It could be for a series of reasons - but that's beside the point. I'm not here to make excuses as to why I don't want to write fresh content all the time. Instead i want to share a technique that I've been using for a long time.

The technique is called article spinning. Article spinning is a tried and true technique used by many website content writers, copy writers, and marketers. Why does article spinning work? It works because its a way for one of your articles, take this one for example to create multitudes of the same article written differently.

You could spin all of your content so it reads the same but at the same time reads differently. The way to portray this is by using synonyms, the thesaurus, and even PPC search - this is mainly used for SEO after all. Here's an example of how to spin a sentence with one of the many article spinners available.

Example: My [Great|Awesome|New] Article

Looking at this it with no knowledge of whats' happening to the sentence can be very confusing, unless it's broken down into a very simple explanation. Looking above - you will immediately notice a [, accompanied by a |, and followed by a ]. These are characters on your keyboard you will find the [ to the right of the letter p if you're using a standard QWERTY keyboard. And if you move towards the right two more spaces you will find the |. Next to the [ is the ]. Now that you have keyboard placement down lets discuss what each of these characters mean for article spinning.

Take a look at the [Great|Awesome|New] from example 1 above. Do you notice something similar about each of these words? They are all adjectives used to flavor and describe this small sentence. This is where you're spinning your article and where you will learn how and why this is effective.

Looking back at example 1 this is how it would be read if it was spun 3 times:

My Great Article
My Awesome Article
My New Article

Now you will notice there are only 3 words per sentence, but in our original example there were more than 3 words and even more characters. The [ is used to separate a single word, and the ] is used to finish the separation of the word. The | is used as a barrier to add even more adjectives or other words that imply the same thing to the original sentence.

Breaking it down you use those 3 characters ([]|) to spin your articles so they are read differently. This is very important if you desperately need fresh content for your websites, because even though the human reader hears the same message from your content, the website crawlers will see each sentence and word as unique content.

If you take the time and spin each of your articles you can have over 1000 of the same article written differently. There are a lot of article spinners out there today - I only use one though. It's free, and I personally feel that it's the best one out there. It's called spin profit.

After you finish going through each of your words and spinning them, you can choose the format you want your articles to be in and how you want them to be saved. Typically I have all of my articles saved as .txt in a .zip that way I can go through each of them and choose my favorites.

Start spinning your articles today, that way you don't have too write fresh content all of the time. This is one of marketing's best kept secrets.

[Learn why you should start|Educate yourself on|Begin] [Spinning Articles|Article Spinning] [Today!|Tomorrow!|Friday!|At Noon!].

Begin Spinning Articles Today!

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Author Information:

Jordan Greve is a marketer for one of the biggest printing companies in NYC. He does the marketing and advertising for 1800 Postcards which is the largest commercial printer of full color postcards, business cards, and more.
  
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